Audience & Buying Circle Setup
Build and structure your target audience, including accounts, contacts, and buying circles
- ABM Strategy: How to Build an Intent-Driven Account List
- How to Build a Buying Circle with Propensity
- How to Build an Intent Driven Audience with Propensity
- Merging Audiences
- Propensity Best Practices: Creating Your Primary Audience
- Using Intent Groups in Propensity
- Using the Persona Finder in Propensity