Work with your design team to create graphics for your LinkedIn Ads, and provide them with the following ad specs to help guide their creation.
LinkedIn Display Ads
- File Type: jpg, png, or gif
- File Size Maximum: 5MB
- Sizes:
- 1200 X 1200
- 1200 X 628
- 628 X 1200
LinkedIn Carousel Ads
https://business.linkedin.com/marketing-solutions/success/ads-guide/carousel-ads
- File Type: JPG or PNG
- Ratio: 1:1
- Recommended Resolution: at least 1080 x 1080 pixels
- Number of carousel cards: 2-10
- Maximum File Size: 10 MB
- Card headline: 45 characters
- Introductory text: 255 characters
- Click URL: Required
- URL prefix: http:// or https://
- URL characters: 2000 characters for destination field URL
LinkedIn Video Ads
- File Type: MP4
- Video Duration: 3 seconds - 30 minutes
- File Size Minimum: 75 KB
- File Size Maximum: 200 MB
- Min Width: 360 pixels
- Max Width: 1920 pixels
- Min Height: 360 pixels
- Max Height: 1920 pixels
- Video Pixel Size: aspect ratio must be between 9:16 and 16:9 or exactly 1:1